How much of your business actually belongs to you

Scott, Driven Frontline guide

Scott · Your next move

A salesperson can have a strong month and still own very little of the business that created it. The dealership owns the building, inventory, advertising, CRM, phone number and customer data. If you changed stores tomorrow, what would move with you?

Your portable business is your reputation, your relationships, your knowledge, your communication skill and the number of people who trust you enough to find you again. Those assets do not replace the dealership, but they give you career leverage inside it and beyond it.

Ask yourself: How many customers remember my name? How many would refer a friend directly to me? Do people in the industry know what I am unusually good at? Have I built skills that another store, vendor, OEM or technology company would value?

The goal is not to work around your dealership. The goal is to become more valuable wherever you work. Build results for the store and assets for your career at the same time.

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